6 tips for business owners.
Thanksgiving weekend has become the biggest shopping weekend of the year. While big box stores flood consumers with flashy promotions, deals, and savings leading up to Black Friday and Cyber Monday, Small Business Saturday is about something else altogether. Customers still love savings on that day, but they also love the unique things that make your business what it is.
If you’re a small business, getting creative with your marketing can help it stand out and thrive this Small Business Saturday. Instead of following what the bigger brands are doing, use our Small Business Saturday marketing ideas to pull in loyal shoppers and new customers this year.
- Create a plan. Marketing is an invaluable tool when promoting your business, but it’s crucial to start with a plan. Decide what you want to accomplish, how much you’re willing to spend this year, and the outlets that will help you get there.